Maxi Ruby Smock Dress | Purple Crepe

Regular price $120.00 AUD

79 reviews

Not your standard fit. This smock is all about volume. Want maximum floaty comfort? Go with your usual size. Prefer less drama? Size down 1–2 sizes. The key thing to check is length, as that will help you decide which vibe you’ll love most.

Made to Fit You (Not the Other Way Around)
Rating of 1 means Small.
Middle rating means True to size.
Rating of 5 means Oversized.
The rating of this product for "" is 5.

Size
Why You’ll Love It

The Maxi Ruby Smock Dress 

Welcome to our highly praised Maxi Ruby Smock Dress, now available in Purple Crepe. This dress is inspired by the effortless beauty of coastal living, blending fashion and ease in the most effortless way. The design mimics our iconic Avalon Smock Dress but with buttons all the way down the front of the dress.

Designed with a relaxed, oversized fit and maxi length, this dress flatters all body types while offering supreme comfort. The functional buttons and pockets provide practicality, while the billowing sleeves add an elegant touch, making it a truly versatile wardrobe staple.

Crafted from a breathable 80% Viscose, 20% Cotton Crepe fabric, the Ruby Smock Dress is lightweight, airy, and perfect for all-day wear. With hundreds of 5-star reviews, this customer-favorite dress is a must-have addition to any wardrobe.

Features:

  • Maxi length for an elegant and relaxed look
  • Oversized fit for ultimate comfort
  • Functional buttons down the front
  • Functional pockets for practicality
  • Billowing sleeves for a touch of effortless elegance
  • Made from 80% Viscose, 20% Cotton Crepe Fabric
  • Classic Purple Crepe color
  • Hundreds of 5-star reviews from happy customers

If you prefer a less oversized fit, we recommend sizing down.

Make a statement with the Maxi Ruby Smock Dress in Purple Crepe. Whether you're dressing up for a special occasion or embracing casual elegance, this piece is designed to move with you effortlessly.

How It Fits (Spoiler: Like a Dream)

Our Maxi Ruby Smock dress is unstructured, oversized, loose fitting and lightweight. We would suggest this design for you if you are someone who likes oversized loose fitting clothing. Our size recommendation is exactly that, a recommendation and is based on general sizing. Please keep in mind everyone's fit preference and body is different.

TIPS FOR CHOOSING THE BEST SIZE/FIT
• We recommend choosing your size based on the length and bust measurements for your body
• A lot of customers choose to size down in this style for a less oversized look.
• If you're ever unsure please contact our customer service team who will be more than happy to assist you in choosing the correct size.

Love Me Long Time (Care Tips)

Your Ruby Smock Dress in Purple Crepe is designed to float through your days with ease, so let’s treat her with care to keep her looking and feeling her best:

Wash me gently – Cold hand wash is my favourite. If you’re popping me in the machine, use a delicate bag and a gentle cycle.

Stay cool – Hot water and high heat are not my thing. Stick to cold washes to protect my crepe texture.

Dry with care – Lay me flat or hang me in the shade. Please skip the tumble dryer – heat can make me shrink or lose shape.

Smooth me out – If I crinkle, a gentle steam will freshen me up. Avoid hot irons directly on my fabric.

Store me well – Hang me on a padded hanger or fold me neatly in a cool, dry place. Keep me out of direct sunlight so my Purple Crepe stays vibrant.

✨ Pro tip: Give me little breaks between wears and I’ll keep my shape and colour for seasons to come.

Model Fit Info
Model fit guide image
Reviews

Customer Reviews

Based on 79 reviews
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S
Sami Ireland (Boambee, AU)
XS (6-8)
Sizing: Runs Large
Usual Size: 14 AU
Size Purchased: XS
Black Crepe Ruby

The most airy beautiful material, generous in sizing! Size 14 and XS was perfect. I have both black and purple!

A
Anonymous (Hamilton, NZ)
L/XL (16-18)
Sizing: Runs Large
Usual Size: 18 AU
Size Purchased: L/XL
Best fabric

Love the crepe fabric, I do wish the maxis were a bit longer, they are more midi length on me, i still love them though.

S
Sandra Parrish (Brisbane, AU)
3XL (24-26)
Sizing: Runs Large
Usual Size: 26 AU
Size Purchased: 3XL
Maxi Ruby Smock Dress in black crepe LURVE

LURVE this dress. LURVE the fabric. LURVE the cut and the feel.

B
Brooke (Melbourne, AU)
S/M (10-12)
Sizing: Runs Large
Usual Size: 14 AU
Size Purchased: S/M
Faves!

Such an easy staple to have. Dress it up, dress it down. Perfection!

A
Anonymous (Horsham, AU)
L/XL (16-18)
Sizing: True To Size
Usual Size: 20 AU
Size Purchased: L/XL
Love

Obsessed

Bundles = savings, but check our returns policy before you click checkout.

Find your fit friend

Scroll the Community, match your measurements, and shop with confidence, pregnancy, breastfeeding, seated and beyond. Comfort but make it cool.

Perks, Features, Feel-Good Extras

Oversized & Effortless

Breezy, floaty, and intentionally oversized so you can feel comfortable and chic—even after bottomless brunch.

Rating of 1 means .
Rating of 5 means .
The rating of this product for "" is 4.
Perks, Features, Feel-Good Extras

Maxi Magic

A floor-sweeping length that’s dramatic enough to turn heads but easy enough to wear on repeat.

Rating of 1 means .
Rating of 5 means .
The rating of this product for "" is 2.
Perks, Features, Feel-Good Extras

Functional Buttons

Because we believe every good dress should hold snacks, phones, and lip gloss with ease.

Rating of 1 means .
Rating of 5 means .
The rating of this product for "" is 3.
Perks, Features, Feel-Good Extras

Billowing Sleeve Drama

Those sleeves aren’t just sleeves—they’re a moment. Comfort meets statement style.

Rating of 1 means .
Rating of 5 means .
The rating of this product for "" is 4.
Perks, Features, Feel-Good Extras

Oversized & Effortless

Breezy, floaty, and intentionally oversized so you can feel comfortable and chic—even after bottomless brunch.

Rating of 1 means .
Rating of 5 means .
The rating of this product for "" is 4.

Maxi Magic

A floor-sweeping length that’s dramatic enough to turn heads but easy enough to wear on repeat.

Rating of 1 means .
Rating of 5 means .
The rating of this product for "" is 2.

Functional Buttons

Because we believe every good dress should hold snacks, phones, and lip gloss with ease.

Rating of 1 means .
Rating of 5 means .
The rating of this product for "" is 3.

Billowing Sleeve Drama

Those sleeves aren’t just sleeves—they’re a moment. Comfort meets statement style.

Rating of 1 means .
Rating of 5 means .
The rating of this product for "" is 4.

Meet the Makers

We partner with a small group of trusted factories in Guangzhou, China to bring our designs to life. Each piece is made with care by skilled makers who share our commitment to quality, comfort, and intentional fashion.