“From bed to beach, nothing feels better than Lullaby Club. With a eco conscious collection of maternity and breastfeeding friendly clothing and loungewear designed for comfort throughout pregnancy and beyond. Founded on a club concept The Lullaby Club delivers a new way to experience your changing body”
– The Lullaby Club.
From the beginning.
The Lullaby Club started as a love-filled project between mother and daughter duo, Kevina and Marisa Taschke. The idea was born during a big moment in their lives — Marisa was pregnant with her second baby and dreaming of clothes that actually felt good to wear during motherhood. Together, they set out to create something special for women like her — something comfortable, stylish, and made for the real, beautiful messiness of mum life. And just like that, The Lullaby Club was born.
Our Values
At The Lullaby Club, we’re here for every chapter of your story, pregnancy, postpartum, school runs, coffee dates, beach days, and everything in between.
We believe clothes should do three things: feel good, look good, and actually work for real life. Our collections are made to move with you (literally), whether you’re growing a bump, chasing toddlers, or just want to feel cute while doing absolutely nothing.
Inclusivity isn’t just a buzzword for us, it’s the whole point. We design for every body, every season, and every stage, because style should never have an expiration date.
Our Dedication to You
You’re not just customers—you’re the reason The Lullaby Club exists (and the reason we survived those early days of packing orders next to a pool table, fuelled by Uber Eats).
This isn’t just a brand. It’s your club. A sisterhood where your comfort, feedback, and journey matter more than trends or hype. From our humble beginnings to where we are now, every Lounge Set sold, every Avalon dress loved, and every piece of feedback has shaped who we are today.
So, thank you for letting us dress you through life’s wild, wonderful, messy moments. We wouldn’t be here without you—and honestly, we wouldn’t want to be.
