Our Black Friday Collection is here, and it’s our biggest drop of the year. Packed with your favourite TLC essentials in soft stripes and pastel summer tones, this launch is all about mix-and-match magic, comfort, and functionality. Whether you're a lounge lover, beach hopper, or simply looking to refresh your summer wardrobe, we’ve designed this range with versatility and ease in mind.


To help you find your fit, we’ve created this detailed size guide complete with model sizing, try-on videos, and measurements. We want you to feel confident shopping during launch weekend with perks like 20% off and a free tie-up tote for orders over $300.

LAUNCHING 28.10.25 | 9AM AEST QLD TIME GENERAL PUBLIC ONLY.


A woman is standing in three different positions wearing a pair of printed pyjama shorts on the beach

Want to join the club community?


At The Lullaby Club , our community means everything to us . We’ve built a close-knit, exclusive space where our most loyal customers can connect, share their love for TLC, and enjoy amazing perks —including early access to every collection launch.


With nearly 20,000 members , our TLC Community Group is the ultimate place to be if you love insider access, styling inspiration, sneak peeks, and exclusive giveaways.

A woman is standing in three different positions wearing a pair of printed pyjama shorts on the beach

How To Measure For Our Size Guide

1. WAIST: For measuring the waist first button the pants up. Next spread the pants flat on the surface, and remove any fullness and wrinkles from it.


3. HIP: Measure across the hip area


5. LENGTH (outter seam): With the pants buttoned up, spread the pants on a table, floor or any other flat surface, with outseams on both corners. After removing all wrinkles and any fullness, measure the length from the top of the waistband.


Please note: The size chart is the measurements of the garment laying flat


Free Tote Bag when you spend $300+


We’re turning up the perks this Black Friday.


For a limited time only, every order over $300 AUD will receive an exclusive TLC tie-up tote bag, absolutely free.


Designed to match the soft, summery vibe of our Black Friday Collection, this tote is lightweight, practical, and chic enough to sling over your shoulder every day. Whether you’re heading to the markets, the beach, or just out and about, it’s your new go-to.


With its adjustable tie-up straps and generous size, this isn’t just another freebie, it’s your new favourite companion for summer errands, baby bits, beach runs or brunch dates.


While stocks last. Add your faves to cart and get ready to meet your new sidekick.

A woman is standing in three different positions wearing a pair of printed pyjama shorts on the beach

Price List For Our Size Guide

Style

Price

Discounted Price




Mabel Mini Dress
$112.00 NOW $89.60



Mabel Maxi Dress


Beige Seersucker $140.00 NOW $112.00
Purple Crepe $130.00 NOW $104.00



Harvey Mini Dress


Beige Stripe $109.95 NOW $87.96
Purple Stripe $109.95 NOW $87.96
Green $114.95 NOW $91.96



Lainey Mini Dress
$114.95 NOW $91.96



Frankie Mini Dress
$112.00 NOW $89.60



Zimi Mini Dress


Green $129.95 NOW $103.96
Green Stripe $114.95 NOW $91.96



Zimi Maxi Dress


Periwinkle $160.00 NOW $128
Purple Stripe $140.00 NOW $112



Frankie Top


Green Stripe $104.95 NOW $83.96
Pink Seersucker $114.95 NOW $91.96
Purple Crepe $104.95 NOW $83.96



Mabel Top

Green $104.95 NOW $83.96
Beige Seersucker $89.95 NOW $71.96
Purple Stripe $89.95 NOW $71.96



Zimi Top

Purple Stripe $89.95 NOW $71.96
Green Stripe $89.95 NOW $71.96
Periwinkle $99.95 NOW $79.96



Lacey Shirt


Periwinkle $104.95 NOW $83.96
Green Stripe $94.95 NOW $75.96



Florence Top


Purple & Pink Gingham $89.95 NOW $71.96
Lavender Gingham Embroidery $104.95 NOW $83.96



Billie Shirt
$109.95 NOW $87.96



Matilda Shorts


Green Stripe $79.95 NOW $63.96
Purple Stripe $79.95 NOW $63.96
Pink Seersucker $79.95 NOW $63.96
Beige Seersucker $79.95 NOW $63.96
Purple Crepe $64.95 NOW $51.96
Periwinkle $79.95 NOW $63.96
Pink & Purple Gingham $74.95 NOW $59.96
Lavender Gingham $74.95 NOW $59.96
Lavender Gingham Embroidery $74.95 NOW $59.96



Lacey Skirt
$99.95 NOW $79.96



Posey Pants


Purple Stripe $104.95 NOW $83.96
Periwinkle $114.95 NOW $91.96
Pink & Purple Gingham $89.95 NOW $71.96
Lavender Gingham Embroidery $109.95 NOW $87.96
Lavender Gingham $94.95 NOW $75.96



Essentials Shorts
$74.95 NOW $59.96



Essentials Pants
$94.95 NOW $75.96
Two  people golding hands wearing printed pyjamas, with the blue sky in the background
Two  people golding hands wearing printed pyjamas, with the blue sky in the background
Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Lullaby Sun Hat


WAS $59.95 NOW $47.96


  • 62.5cm width
  • Adjustable inner drawstring for a secure fit
  • Flexible wire rim to shape your style
  • Pink & Purple Gingham
  • 100% cotton
Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Mabel Mini Dress


SIZE XS SM ML LXL XXL 3XL
FRONT LENGTH* inches 28.34 29.52 30.31 31.1 32.28 33.46
cm 72 75 77 79 82 85
BUST inches 28.34 29.52 31.49 34.25 36.61 39.39
cm 72 75 80 87 93 100

Model Sizing


Brooklyn wears our XS (6-8), 162cm Tall. Bust 80cm, Waist 66cm, Hips 87cm.


Milka wears our L/XL (16-18), 182cm tall.


Price Breakdown


WAS $112 | NOW $89.60


Features


  • Strapless neckline
  • Shirred bust for stretch
  • Fully lined with soft cotton
  • Functional side seam pockets
  • Flowy mini length
  • Breastfeeding friendly
  • 100% Cotton Outer & Lining
  • Green Stripe, Purple Stripe

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Mabel Maxi Dress


SIZE XS SM ML LXL XXL 3XL
FRONT LENGTH* inches 45.66 46.06 46.45 46.49 47.24 47.63
cm 116 117 118 119 120 121
BUST inches 28.34 29.52 31.49 34.25 36.61 39.39
cm 72 75 80 87 93 100

Model Sizing


Brooklyn wears our XS (6-8), 162cm Tall, Bust 80cm, Waist 66cm, Hips 87cm.


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Emma wears our M/L (12-14), 163cm tall. Waist 85cm, Bust 102cm, 85cm, Hip 112cm.


Price Breakdown


Beige Seersucker WAS $140 | NOW $112

Purple Crepe WAS $130 | NOW $104


Features


  • Strapless neckline
  • Shirred bust
  • Functional side seam pockets
  • Fully Lined
  • Breastfeeding friendly
  • Maternity & postpartum friendly
  • Beige Seersucker 98% Cotton & 2% Spandex
  • Purple Crepe 80% Viscose & 20% Cotton

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Harvey Mini Dress


SIZE XS SM ML LXL XXL 3XL
LENGTH inches 35 37 38.1 39.3 40.5 41.7
cm 89 94 97 100 103 106
CHEST inches 25.9 26.7 27.9 29.1 30.3 31.4
cm 66 68 71 74 77 80

Model sizing 


Brooklyn wears our XS (6-8), 162cm Tall, Bust 80cm, Waist 66cm, Hips 87cm.


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Emma wears our M/L (12-14), 163cm tall. Waist 85cm, Bust 102cm, 85cm, Hip 112cm.


Price Breakdown


Beige Stripe WAS $109.95 | NOW $87.96

Purple Stripe WAS $109.95 | NOW $87.96

Green  WAS $114.95 | NOW $91.96


Features


  • Fully lined
  • Adjustable drawstring neckline
  • Side seam pockets
  • Relaxed mini length
  • Designed for all-day movement and ease
  • Breastfeeding friendly
  • Stripe 100% Cotton
  • Green 97% cotton & 3% Spandex

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Lainey Mini Dress




XS SM ML LXL XXL 3XL
Length CM 88.5 90.5 92.5 94.5 96.5 98.5
INCH 34.85 35.62 36.42 37.2 37.99 38.77
Bust CM 136 140 146 152 158 178
INCH 53.64 55.11 57.48 59.84 62.2 70.07

Model sizing 


Brooklyn wears our XS (6-8), 162cm Tall, Bust 80cm, Waist 66cm, Hips 87cm.


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Price Breakdown


WAS $114.95 | NOW $91.96


Features


  • Flutter sleeves
  • Crossover bust with front modesty tie
  • Easy, oversized fit for ultimate comfort
  • Breastfeeding friendly
  • Pink Seersucker 98% Cotton & 2% Spandex Outer, 100% Cotton Lining
  • Purple Crepe 80% Viscose & 20% Cotton
Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Frankie Mini Dress




XS SM ML LXL XXL 3XL
Length CM 88.5 90.5 92.5 94.5 96.5 98.5
INCH 34.85 35.62 36.42 37.2 37.99 38.77
Bust CM 136 140 146 152 158 178
INCH 53.64 55.11 57.48 59.84 62.2 70.07

Model sizing 


Jayde wears our XS (6-8), 170cm tall.


Price Breakdown


WAS $112 | NOW $89.60


Features


  • Oversized smock silhouette
  • Puff sleeves for a soft, floaty shape
  • Adjustable front modesty tie
  • Side seam pockets
  • Breastfeeding friendly 
  • 100% cotton
Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Zimi Mini Dress


SIZE XS SM ML LXL XXL 3XL
FRONT LENGTH* inches 27.16 27.95 28.74 29.52 31.1 32.67
cm 69 71 73 75 79 83
BUST inches 34.64 38.58 42.51 46.45 50.39 54.33
cm 88 98 108 118 128 138

Model sizing


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Emma wears our M/L (12-14), 163cm tall. Waist 85cm, Bust 102cm, 85cm, Hip 112cm.


Price Breakdown


Green WAS $129.95 | NOW $103.96

Green Stripe WAS $114.95 | NOW $91.96


Features


  • Fully lined
  • Adjustable straps for a custom fit
  • Side seam pockets
  • Relaxed A-line shape
  • Breastfeeding friendly
  • Maternity & postpartum friendly
  • Stripe 100% Cotton Outer & Lining
  • Green 97% Cotton 3% Spandex & 100% Cotton Lining
Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Zimi Maxi Dress


SIZE XS SM ML LXL XXL 3XL
FRONT LENGTH* inches 45.66 46.06 46.45 46.85 47.24 47.63
cm 116 117 118 119 120 121
BUST inches 34.64 38.58 42.51 46.45 50.39 54.33
cm 88 98 108 118 128 138

Model sizing


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Emma wears our M/L (12-14), 163cm tall. Waist 85cm, Bust 102cm, 85cm, Hip 112cm.


Price Breakdown


Periwinkle WAS $160 | NOW $128

Purple Stripe WAS $140 | NOW $112


Features


  • Fully lined
  • Adjustable straps for a custom fit
  • Maxi Length
  • Side seam pockets
  • Relaxed A-line shape
  • Breastfeeding friendly
  • Maternity & postpartum friendly
  • Stripe 100% Cotton Outer & Lining
  • Periwinkle 97% Cotton 3% Spandex & 100% Cotton Lining
Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Frankie Top




XS SM ML LXL XXL 3XL
Length CM 64 66 68 70 72 74
INCH 25.19 25.98 26.77 27.55 28.34 29.13
Bust CM 63 65 68 71 74 79
INCH 24.8 25.59 26.77 27.95 29.13 31.1

Model sizing


Brooklyn wears our XS (6-8), 162cm Tall, Bust 80cm, Waist 66cm, Hips 87cm.


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Price Breakdown


Green Stripe WAS $104.95 | NOW $83.96

Pink Seersucker WAS $114.95 | NOW $91.96

Purple Crepe WAS $104.95 | NOW $83.96


Features


  • Cross-over bust with two front ties
  • Puff sleeves with elastic cuff
  • Modesty clip
  • Breastfeeding friendly
  • Maternity & postpartum friendly
  • Stripe 100% Cotton
  • Purple Crepe 80% Viscose & 20% Cotton
Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Mabel Top


SIZE XS SM ML LXL XXL 3XL
FRONT LENGTH inches 20.47 20.86 21.25 21.65 22.04 22.44
cm 52 53 54 55 56 57
BUST inches 28.34 29.52 31.49 34.25 36.61 39.39
cm 72 75 80 87 93 100

Model sizing


Brooklyn wears our XS (6-8), 162cm Tall, Bust 80cm, Waist 66cm, Hips 87cm.


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Emma wears our M/L (12-14), 163cm tall. Waist 85cm, Bust 102cm, 85cm, Hip 112cm.


Price Breakdown


  • Green WAS $104.95 | NOW $83.96
  • Beige Seersucker WAS $89.95 | NOW $71.96
  • Purple Stripe WAS $89.95 | NOW $71.96

Features

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Zimi Top


SIZE XS SM ML LXL XXL 3XL
FRONT LENGTH* inches 20.47 20.86 21.25 21.65 22.04 22.44
cm 52 53 54 55 56 57
BUST inches 34.64 38.58 42.51 46.45 50.39 54.33
cm 88 98 108 118 128 138

Model sizing


Brooklyn wears our XS (6-8), 162cm Tall, Bust 80cm, Waist 66cm, Hips 87cm.


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Emma wears our M/L (12-14), 163cm tall. Waist 85cm, Bust 102cm, 85cm, Hip 112cm.


Price Breakdown


  • Purple Stripe WAS $89.95 | NOW $71.96
  • Green Stripe WAS $89.95 | NOW $71.96
  • Periwinkle WAS $99.95 | NOW $79.96


Features


  • Fully lined 
  • Adjustable straps 
  • Tie Bust 
  • Relaxed, flowy silhouette
  • Breastfeeding friendly
  • Maternity & postpartum friendly
  • Stripe 100% Cotton Outer & Lining
  • Periwinkle 97% Cotton 3% Spandex & 100% Cotton Lining

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Lacey Shirt


SIZE XS SM ML LXL XXL 3XL
LENGTH inches 28 28.3 28.7 29.1 29.5 30.31
cm 71 72 73 74 75 77cm
CHEST inches 49.6 51.2 53.6 56 58.2 62.59
cm 126 130 136 142 148 159cm
SLEEVE LENGTH inches 11.8 12.2 12.6 13 13.4 13.77
cm 30 31 32 33 34 35
HEM inches 49.6 51.2 53.6 56 58.2 61.81
cm 126 130 136 142 148 157

Model sizing


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Price Breakdown


  • Periwinkle WAS $104.95 | NOW $83.96
  • Green Stripe WAS $94.95 | NOW $75.96


Features


  • Button-down front 
  • Relaxed shoulder and collar detail
  • Breastfeeding-friendly design
  • Stripe 92% Tencel & 8% Spandex
  • Periwinkle 97% Cotton 3% Spandex 

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Florence Top


SIZE XS SM ML LXL XXL 3XL
LENGTH inches 23.22 23.62 24.01 24.4 24.8 25.19
cm 59 60 61 62 63 64
CHEST inches 47.24 49.6 51.96 54.33 56.69 62.59
cm 120 126 132 138 144 152

Model sizing


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Price Breakdown


Purple & Pink Gingham WAS$89.95 NOW $71.96

Lavender Gingham Embroidery WAS $104.95 | NOW $83.96


Features


  • Reversible design
  • Invisible under-bust zip for discreet breastfeeding access
  • Three front ties 
  • Pregnancy, breastfeeding and medical device friendly
  • 100% cotton

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Billie Shirt


SIZE XS SM ML LXL XXL 3XL
LENGTH inches 28 28.3 28.7 29.1 29.5 30.31
cm 71 72 73 74 75 77cm
CHEST inches 49.6 51.2 53.6 56 58.2 62.59
cm 126 130 136 142 148 159cm
SLEEVE LENGTH inches 11.8 12.2 12.6 13 13.4 13.77
cm 30 31 32 33 34 35
HEM inches 49.6 51.2 53.6 56 58.2 61.81
cm 126 130 136 142 148 157

Model sizing


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Price Breakdown


WAS $109.95 | NOW $87.96


Features


  • Lightweight and breathable
  • Oversized, relaxed fit
  • Adjustable tie-front closure
  • Pregnancy & breastfeeding friendly
  • Versatile for lounging or day wear
  • 100% cotton

Two  people golding hands wearing printed pyjamas, with the blue sky in the background
Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Matilda Shorts


SIZE XS SM ML LXL XXL 3XL
LENGTH inches 14.8 15.6 16.3 17.1 17.9 18.5
cm 37.5 39.5 41.5 43.5 45.5 47
WAIST inches 26 29.2 31.2 33 35.4 38.58
cm 66 74 79 84 90 98
HIP inches 44.8 50.4 54 57.4 61 64.17
cm 114 128 134 146 155 163


INSEAM LENGTH Inches 2.55 2.55 2.55 2.55 2.55 2.55
CM 6.5 6.5 6.5 6.5 6.5 6.5

Model sizing


Brooklyn wears our XS (6-8), 162cm Tall, Bust 80cm, Waist 66cm, Hips 87cm.


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Emma wears our M/L (12-14), 163cm tall. Waist 85cm, Bust 102cm, 85cm, Hip 112cm.


Price Breakdown


Green Stripe WAS $79.95 | NOW $63.96

Purple Stripe WAS $79.95 | NOW $63.96

Pink Seersucker WAS $79.95 | NOW $63.96

Beige Seersucker WAS $79.95 | NOW $63.96 

Purple Crepe WAS $64.95 | NOW $51.96

Periwinkle WAS $79.95 | NOW $63.96

Pink & Purple Gingham WAS $74.95 | NOW $59.96

Lavender Gingham WAS $74.95 | NOW $59.96

Lavender Gingham Embroidery WAS $74.95 | NOW $59.96


Features


  • Relaxed, breathable fit
  • Elastic & tie waist
  • Functional pockets
  • Exclusive Collection Print
  • Maternity & postpartum friendly
  • Stripe 100% Cotton
  • Seersucker 97% Cotton & 3% Spandex Outer, 100% Cotton Lining 
  • Crepe 80% Viscose 20% Cotton
  • Periwinkle 97% Cotton 3% Spandex 
  • Gingham 100% Cotton

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Lacey Skirt


SIZE XS SM ML LXL XXL 3XL
LENGTH inches 37 37.4 37.79 38.18 38.58 38.97
cm 94 95 96 97 98 99
WAIST inches 25.98 29.13 32.28 35.43 38.58 41.73
cm 66 74 82 90 98 106
HIP inches 39.37 42.51 45.66 48.81 51.96 53.54
cm 100 108 116 124 132 136

Model sizing


Brooklyn wears our XS (6-8), 162cm Tall, Bust 80cm, Waist 66cm, Hips 87cm.


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Price Breakdown


WAS $99.95 | NOW $79.96


Features


  • Adjustable drawstring waist
  • Pregnancy friendly design
  • Fully Lined
  • 98% Cotton & 2% Spandex Outer, 100% Cotton Lining
  • Pink & Beige Seersucker

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Posey Pants


SIZE XS SM ML LXL XXL 3XL
LENGTH inches 41.73 42.12 42.12 42.12 42.51 42.51
cm 106 107 107 107 108 108
WAIST inches 25.98 29.13 31.1 33.07 35.43 37.79
cm 66 74 79 84 90 96
HIPS inches 47.24 51.18 54.33 58.26 62.2 66.14
cm 120 130 138 148 158 168


INSEAM LENGTH Inches 27.95 27.95 26.77 26.77 26.77 26.77
CM 71 71 68 68 68 68

Model sizing


Brooklyn wears our XS (6-8), 162cm Tall, Bust 80cm, Waist 66cm, Hips 87cm.


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Emma wears our M/L (12-14), 163cm tall. Waist 85cm, Bust 102cm, 85cm, Hip 112cm.


Price Breakdown


WAS $99.95 | NOW $79.96


Features


  • Elastic and drawstring waistband
  • Functional side seam pockets
  • Maternity & postpartum friendly
  • Stripe 100% Cotton
  • Crepe 80% Viscose 20% Cotton
  • Periwinkle 97% Cotton 3% Spandex
  • Gingham 100% Cotton

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Essential Shorts


SIZE XS SM ML LXL XXL 3XL
LENGTH inches 15.6 16.3 17.1 17.9 18.7 18.7
cm 39.5 41.5 43.5 45.5 47.5 47.5
WAIST inches 24.4 27.6 29.6 31.4 33.4 39.37
cm 62 70 75 80 85 100
HIP inches 44.8 50.4 54 57.4 61 64.96
cm 114 128 134 146 155 165

Model sizing


Brooklyn wears our XS (6-8), 162cm Tall, Bust 80cm, Waist 66cm, Hips 87cm.


Price Breakdown


WAS $74.95 | NOW $59.96


Features


  • Relaxed, breathable fit
  • Elastic & tie waist
  • Functional pockets
  • Maternity & postpartum friendly
  • 92% Tencel & 8% Spandex
  • Green stripe

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Essential Pants


SIZE XS SM ML LXL XXL 3XL
LENGTH inches 38 39.8 41.54 43.7 43.7 43.7
cm 96.5 101 105.5 111 111 111
WAIST inches 24.4 27.6 29.5 31.5 33.5 37.4
cm 62 70 75 80 85 95
HIP inches 47.2 51.2 54.3 58.3 62.2 66.14
cm 120 130 138 148 158 168

Model sizing


Mika L/XL (16-18), Hips 116cm, Waist 100cm, Bust 116cm, Height 182cm.


Price Breakdown


WAS $94.95 | NOW $75.96


Features


  • Relaxed, breathable fit
  • Elastic & tie waist
  • Functional pockets
  • Maternity & postpartum friendly
  • 92% Tencel & 8% Spandex
  • Green stripe

Two  people golding hands wearing printed pyjamas, with the blue sky in the background

Need Further Assistance?


Stay up to date with all launch information, styling and try-ons via our Instagram and TikTok accounts.


If you seek further assistance regarding sizing never hesitate to reach out to our customer service team at info@thelullabyclub.com.au.


And if you'd love to take a step further and become apart of our supportive Lullaby Club community, you can join the club on our Facebook Community page .


This is a safe space where you can share your favourite Lullaby looks, ask for sizing references from fellow members, view sneak peeks of future collections and be apart of an ongoing, fun space for all.


Happy Shopping!


Love TLC x



Our Black Friday Collection is here and it’s our biggest drop of the year. Packed with your favourite TLC essentials in soft stripes and pastel summer tones, this launch is all about mix-and-match magic, comfort, and functionality. Whether you're a lounge lover, beach hopper, or simply looking to refresh your summer wardrobe, we’ve designed this range with versatility and ease in mind.

Hi i'm Zoe.

The Social Media Content Coordinator at The Lullaby Club, where I bring each collection to life through storytelling, video, and community connection. I’m behind the TikTok and Instagram content you know and love, as well as the in-depth size guides that help you find your perfect fit. With a hand in PR, marketing, and campaign videography, I capture the heart of TLC — from behind the camera to your screen.