The Lullaby Club Warehouse Sale: Our Biggest Day Yet
Another year, another iconic moment for the books— The Lullaby Club Warehouse Sale just wrapped, and this one? Easily our biggest and most unforgettable yet.
We welcomed 5,700 of you through the gates for a day filled with crazy-good deals, unmatched energy and the kind of memories only The Lullaby Club Warehouse Sale can deliver. From the 2am line-up legends to the final shoppers of the afternoon, every moment was pure TLC magic.
Want to see what our customers got? Visit The Club Community.
Table of Content
The Lullaby Club Warehouse Sale
2AM Lines and a Warehouse Challenge Kickoff
Let’s set the scene: it’s 4am, and we arrive at TLC HQ to open the gates for the biggest Lullaby Club Warehouse Sale yet—only to find a line of women already camped out since 2am. Blankets. Puffer Jackets. Thermos cups in hand. The dedication? Iconic.
Before the gates even opened at 7am, we kicked off the day with our Warehouse Sale Challenge—a 45-second fill-a-bag race featuring community legends Jacquline, Kura, and Isabella. Sprinting through the crates, loading up their arms with TLC pieces, and making it back to checkout before the timer ran out? The energy was already sky-high, and the gates hadn’t even opened yet.
Shop Sale Styles
Food, Friends, and Fan Faves
From the moment the first group rolled in, it was clear: The Lullaby Club Warehouse Sale wasn’t just about fashion—it was a full experience. With early-morning eats and drinks from The Daily Grind and Tropicool Acai, everyone stayed fed, warm and ready to shop.
Inside the sale zone, we were joined by some of our most-loved brand friends. Chekoh, Bam Loves Boo, Matilda’s Cookies and Paradiso were all there, adding their own special touch to the TLC energy. Think curated stalls, sweet treats, and good vibes all around.
If you couldn’t make it (or just want to relive the magic), click the button below to watch how The Lullaby Club Warehouse Sale unfolded.
Hauls, Hugs, and IRL Connections
If you’re in our Club Community (psst… if you’re not, why not?!), you already know the real fun starts after checkout. Haul pics flooded the The Club Community feed. Friends who met online finally hugged in real life. Some of you came solo and left with new ride-or-dies.
From carpark outfit try-ons to styling recaps in stories, the entire community came alive across socials—and we loved seeing your take on The Lullaby Club Warehouse Sale. Whether it was a $10 gem or that one top you’d been eyeing for months, seeing your joy made every early morning worth it.
Check out The Club Community for more Warehouse Sale hauls!
Join The Club Community
Our Facebook group is more than just a group. It’s where all the real-time magic happens. Members get:
✨ Early access to events like Picnic Club
✨ First looks at new collections
✨ Monthly discounts & surprise perks
✨ Giveaways (including a $100 voucher each month!)
✨ And most of all: connection with like-minded women
Until Next Time…
We couldn’t be more grateful to everyone who showed up and showed out for The Lullaby Club Warehouse Sale. Your love, support, and unmatched energy make this event what it is and we already can’t wait to do it all again.
Stay up to date with The Lullaby Club:
• Join our Club Community on Facebook
• Instagram: @thelullabyclub
• TikTok: @thelullabyclub
• Pinterest: @thelullabyclub
The countdown to the next Lullaby Club Warehouse Sale is already on. Until then… keep sharing your style, your hauls and your stories.
Love,
Jayde x
The Author: Jayde Masters
Jayde Masters is The Lullaby Club’s Creative & Community Content Coordinator, leading the charge on all things style and connection. From creatively directing campaigns to running the Club Community Facebook group, Jayde brings our brand to life through storytelling, content and a whole lot of heart.
